Is the future of retailing going dark?
Retailers need to study the benefits of decentralized fulfillment, which trades efficiency for accessibility and scalability. Rather than picking for online orders from open stores, which worked as a short-term but expensive solution, savvy retailers will add more dark stores to serve as local fulfillment centers. Dark stores are a cost-effective way to shorten delivery times and give retailers the ability to make more strategic inventory choices by location.
