Amazon Australia launches virtual tours of its fulfillment centers
Amazon Australia is opening up its fulfilment centers in Sydney, Melbourne, and Brisbane to customer tours – well, virtually, at least.
Amazon Australia has launched free live virtual tours of its fulfilment centres in Sydney, Melbourne and Brisbane to give people a sneak peek behind the scenes of staff work collaboratively with advanced robotic technology at the site to see how their online shopping cart gets to their doorstep.
Customers will be able to take free live virtual tours of the sites four days a week, and see how the contents of their online shopping cart make it from the warehouse to their door, as well as get “up close and personal” with Amazon’s fulfilment technology. Virtual guides will introduce some of the people who pick, pack, and ship orders throughout Australia and customers will be able to see the vast quantities of products stored at the fulfilment centers, ready to ship.
Each fulfilment centre tour is live, Amazon confirmed with Gizmodo Australia, despite it being virtual, and those watching along will hear testimonials from workers. There is an option for a live Q&A while you’re attending the tour, too.
According to Mindy Espidio-Garcia, the newly appointed director of operations at Amazon Australia, the tours provide Australian customers with an opportunity to learn how their orders are fulfilled and meet some of the team who make that happen. Prior to moving to Sydney, Espidio-Garcia spent eight years in fulfilment centres in the U.S..
“At Amazon, our promise is all about providing great value and fast delivery for our customers. In order to do that, we’ve hired talented employees from right across the country, and invested in the systems and technology to support them. With online shopping now a part of everyday life, this is the perfect opportunity for customers to join us for an hour to see what happens after they place their order,” she said.
The free tours will last one hour, and Australians can reserve them online via the Amazon website.
In April, Amazon Australia opened the doors to its Sydney Robotic Fulfilment Centre, Australia’s first and largest robotics warehouse, spanning 200,000sqm across four levels.
