AutoStore in Action: Fulfilling eGrocer Orders at La Fourche

Les COULISSES de la CONSO depuis l’entrepôt de l’épicier bio en ligne La Fourche à Mitry-Mory (77), au Nord de Paris. Un entrepôt qui accueille depuis quelque semaines un automate de préparation de commande Autostore : 25 000 bacs qui sont manipulés par 112 robots dans un incroyable ballet au millimètre près.

La Fourche: Affordable Organic Groceries with a Mission

La Fourche, a French online grocery company founded in 2018 by Boris Meton, Lucas Lefebvre, and Nathan Labat, offers affordable, organic products while championing accessibility and sustainability. Through a membership-based model, La Fourche provides high-quality, eco-friendly groceries at prices 25-50% lower than traditional retailers. For every membership purchased, La Fourche donates a membership to a family in financial need, promoting organic food access across diverse communities.

Amid rising consumer demand for sustainable and organic goods, La Fourche recently raised €26.5 million to scale operations within France and explore new markets. This growth aligns with the increasing shift to online grocery shopping, which surged during the pandemic, as well as the broader trend toward eco-conscious consumption across Europe.

To optimize operations, La Fourche has implemented an AutoStore robotic cube storage system. This state-of-the-art solution allows for efficient, space-saving "goods-to-person" automation, enabling the company to expand storage without increasing its physical footprint. AutoStore integrates seamlessly with warehouse management systems, providing the speed and accuracy required to fulfill high volumes of online orders, supporting La Fourche’s commitment to both operational excellence and customer satisfaction.

Interested in learning more about the benefits of retail automation? Visit our website for additional insights, or schedule a 30-minute demo to see the cube storage system in action.

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